Welcome to Scare-City, USA (pronounced “scarcity”). The place where you can find offices full of insecurity, houses full of hoarders, little power, little choice and little consciousness in action. Population: Way too many Americans. Where did “Scare-City, USA” get it’s name? From the scarcity paradigm. What is this paradigm and who was the founder? Well, we don’t know. But what we do know, is that tons of Americans believe in this paradigm. That there is not enough–there is not enough resources, not enough money, not enough of anything! Scarcity is a game of limited options. That life is a game based on limits, rooted in doubt, fear and despair. These people are afraid of money–of losing it, of spending it. They hoard and accumulate their money based on typical financial advice (401K). Accumulation is the hallmark, financially, of the scarcity paradigm. They hoard and save and scrimp and hoard and save and scrimp until they have enough money for retirement. However, they face a problem. That it doesn’t work. To learn more about Scare-City, USA and how to avoid going there, click here.















