From Kris Krohn: A client was thinking about putting 80K into one of our REIC REO pools. In this pool we are buying real estate in 35 different states at often 90% discounts from what they were sold at two years ago. I bought this one house for under $7,800 and it sold two years ago for 150K. Homes like this had one of my clients very interested, but he was concerned because I take half the profit for getting him in. Once in a while I meet people who don’t like this idea because they want to make most of the money. This caused me to have a brief second thoughts. The same time I was interacting with this client, I was reading Atlas Shrugged by Ayn Rand and came across the concept of “ethical egoism.” I became convinced that the best insurance policy on the success of our REO pool is making sure that the deal is also good for me. Well, after reading and analyzing that concept, I re-focused and told the client (in confidence!) that we set up the business not only for the success of our clients but also for me! To benefit the client and myself, the operation succeeds and we all win! It is important for me to create win-win situations especially when we are buying hundreds of homes at a time for 10 cents on the dollar. When I am watching out for my own best personal interests, it allows me to build the success I need to help others create their own personal success.
